Canon USA Extends Islanders, Rangers Agreements

Canon U.S.A. has signed a pair of sponsorship extensions with the New York Islanders and Rangers, both for an additional two years. "As a Long Island based company, we are proud to extend our relationship with the New York Islanders and continue building strong roots in the Long Island community," commented Bunji Yano, senior director and general manager, Corporate Communications, Canon U.S.A....

How Not to Approach Potential Corporate Sponsors

The SP Soapbox Series features expert "in the wild" commentary from leaders in the field of sponsorship. To have your commentary featured here, email your request to info@sponsorpitch.com. The Soapbox Series is supported by Brand Affinity Technologies new netBAT network for celebrity and sports publishers. Get free celeb content and earn ad revenue with netBAT. Sign up now! Three non-prof...

Hyundai-Kia Renews With FIFA Through 2022 World Cup

Hyundai Motor Company has extended its agreement with FIFA through the next two World Cups. Hyundai, which has been a sponsor for three FIFA World Cups, will remain Official Automotive Partner through the 2022 FIFA World Cup. The renewal comes four years ahead of the expiration date and the extension will grant the Korean automaker sponsorship rights to all FIFA competitions, exclusive marketin...

Daktronics: Orders Up, But Lockouts Present 'Risk'

Shares were up at electronic scoreboard and billboard maker, Daktronics, today after reporting Q2 revenue of $126.9 million and net income of $7.0 million, compared to revenue of $115.4 million and net income of $4.8 million during the same period a year ago. CEO Jim Morgan expressed optimism in the overall spending environment for 2011. "The outlook for order from our two largest billboard...

Clothing Sponsor Sues Cycling Team Over Unreturned Suits

Louisville-based Pearl Izumi has filed a lawsuit against Slipstream Sports — which manages the Garmin-Slipstream pro cycling team — over a dozen “winged suits” that the technical clothing manufacturer made for the riders. Read More >>

Louis Vuitton Continues 30 Year America's Cup Partnership

Louis Vuitton will continue its 30-year long partnership with the America’s Cup it was announced on Saturday. In addition to presenting the Challenger Series, the Paris-based fashion house will be the Official Timing for the America’s Cup World Series competitions, promoting its watch collection. “We are thrilled to announce today the continuation of our 30-year partnership with the America’...

The Nuances of Negotiating Sponsorship

The SP Soapbox Series features expert "in the wild" commentary from leaders in the field of sponsorship. To have your commentary featured here, email your request to info@sponsorpitch.com. The Soapbox Series is supported by PRWeb - Tell Your Story to the World! Most organizations that want to engage in a sports or entertainment sponsorship may have experience in negotiating deals, but most...

GM's Cadillac Seals Deal for Doral

The PGA TOUR and Cadillac today officially announced a multi-year sponsorship that will make Cadillac the title sponsor of the World Golf Championships-Cadillac Championship and an umbrella sponsor of the World Golf Championships. The 2011 tournament, which was previously known as the CA Championship, will be played at Doral Golf Resort & Spa in Doral, Florida. Financial details were not re...

Rio 2016 Signs Bank As First National Sponsor

Banco Bradesco ("Bradesco"), one of the Big Four banks in Brazil, has signed a deal to become the first national sponsor of the Rio 2016 Olympic Games, exclusively in the Finance and Insurance Services categories. The sponsorship will grant Bradesco, which supported Rio de Janeiro's bid to host the Olympic and Paralympic Games, exclusive rights to the Finance and Insurance Services category for...

How to Make Your Personal Brand More Relevant to Recruiters

SponsorPitch has partnered with some of the top executive recruiters in the industry to provide our members with more opportunities for career growth. Look for tips from top recruiters here, more top level openings in the SponsorPitch Job Bank and new opportunities for talented professionals within the SponsorPitch membership base, who select "job inquiries" as a networking interest, to connect...