Panasonic Plans First "HD Winter Games"

Panasonic plans to make the 2010 Vancouver Winter Games the first "HD Olympic Winter Games" with all the Olympic videos to be delivered completely in HD. Panasonic is providing a full lineup of High-Definition (HD) equipment to support the broadcast of the Olympic Games; delivering the largest supply of AV equipment for any Winter Games in the company's history. Through cooperation with the In...

Links 11/20/09

Indy Tennis event wooing new sponsorPanasonic Plans First "HD Winter Games"Bayern Munich/Deutsche Telekom #sponsorship deal is largest football sponsorship ever Charities, sports, ad agencies feel car-dealership declineUniCredit: Sponsor Global, Market LocalLondon Olympic let down for electric carsLowe's Locks Down Hendricks Through 2013Oxford-Cambridge Boat Race Gets First Title Sponsor in...

Virgin Mobile Extends "Free I.P." to L.G. Fans

Virgin Mobile will title sponsor the upcoming Lady Gaga North American concert tour, and offer free tickets to fans who volunteer their time to homeless youth. The tour, "Virgin Mobile Presents The Monster Ball Starring Lady Gaga," features special guest Kid Cudi. Lady Gaga is the only artist since the inception of monitored radio airplay to claim four #1 hits from a debut album. The pop-electr...

WPS Considers League Naming-Rights

Women's Professional Soccer to date has signed 5 non-endemic sponsors (Puma, Hint, MedImmune, Coast Guard and Advocare), but the biggest deal may yet remain as SBJ today reports that Commish Tonya Antonucci is considering selling presenting and title sponsorship across the entire league. Soccer United Marketing (SUM) holds the sponsorship rights for WPS and has reportedly been making progress ...

Winnipeg Launches Website for Muni Sponsorships

Want to sponsor a police helicopter in Winnipeg? Here is your chance. A while back we posted about the City of Winnipeg's sponsorship shortfall and it appears that Winnipeg is jumping into action. Winnipeg recently launched the website, sponsorwinnipeg.ca, a dedicated portal to showcasing sponsorship opportunities throughout Canada's eighth largest city. "Winnipeg, like other cities thr...

Links 11/23/09

Advertisers stump BCCI on sponsorshipChicago Cubs Hire Relay Worldwide Founder, HaywardFuture still in limbo for several Cup drivers looking for rides in 2010 No Title Would Mean A Lost Season For Busch, No 18 TeamMariah Carey, Robbie Williams Shun Record Label Biz ModelCubs Add Billboards in Left FieldHendrick Negotiating With DuPont For No. 24 CarWinnipeg Launches Website for Municipal S...

Where Were the Sponsors?

Last week in my blog posting I wrote about how I just got back from speaking at the 2009 Glazer-Kennedy InfoSUMMIT in Atlanta. It was a great opportunity and I certainly had a blast. And I was glad to see, while there, that the GKIC folks had sold sponsorships to the InfoSUMMIT – as well they should. It was a great opportunity, a "natural" ... and no doubt a handsome revenue stream for GKIC. ...

What We're Thankful For

What are we thankful for this year? Among other things, all of our partner service providers. If you're bored over the holidays, click the links below, shoot them a note and find out what they are all about. Whether you need help selling, finding, activating or measuring sponsorships; the SponsorPitch service providers database will feature targeted product and service solutions to your spo...

NAIA Extends Title With Buffalo Funds

Randy Covitz of the Kansas City Star reports that the NAIA has secured an extension to Buffalo Funds' current title sponsorship of the NAIA Men's Basketball National Championship. Covitz writes: The NAIA on Monday announced three-year extensions with Buffalo Funds to continue title sponsorship of the NAIA Division I Men’s Basketball National Championship with the city of Kansas City for the ...

Roddick Re-Ups With Lacoste

The AP reports that tennis player Andy Roddick, who first signed a five year deal with Lacoste in 2005, has renewed his apparel sponsorship with the French clothing-maker for four more years. Roddick, who currently stands #6 in the ATP Men's ranking. was forced to pull out of this week's ATP World Tour Finals with a knee injury. When the first deal was signed, Robert Siegel, Chairman of Lac...